Fashion In - Motion:
- Doha, Qatar - 2021.

FIM is a diverse team of creative designers united by their common vision and enthusiasm for constantly improving people's life
Fashion is not just about how we design clothes
it is how your body feels in that design at that moment
it is about those very individual experiences
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 % of investors are investing in technology


 %Yearly increase in global sales (e-commerce purchases)


  % Increase in research products by social media 

​media where everything was about sharing moments and news but in today's world things are changing where the design will be about sharing experiences and feelings.

The problem
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COVID-19 has disrupted accessibility to try on products. We can use Augmented Reality to give our clients Innovated customer service experience before and after the sale.
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Solution
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​Through AR filters customers will be able to try on and experience the products using their mobile as Instagram filters. Creators can send their products or sketches, which is then translated into a VR filter for their users to try and experience them. ​

Market Analysis

Industry Analysis

Across the globe, AR has come as means to communicate and visualize experiences. For Example: We have IKEA, SEPHORA, WARY PARKER to name a few, that has already incorporated this as their customer experience to facilitate real-life user experience. 
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​Qatar Analysis 

There is "zero" AR related customer service across any business here in Qatar. This makes us the first company to provide this service across Qatar which has the potential to expand to the MENA region and globally.

Try Me 

The process

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Buyer can translate their sketches to 3D products​ ​ 3D products can be translated into a virtual product​ ​ Clients' consumer can experience their product on their comfort level, whether situated at home or globally.​ ​ Raise the sales by 45%​ ​ Create customer engagement & value.