The A design studio
For everyone .. By everyone
we have a culture of collaboration
we work side-by-side with you to create an outcome that perfectly fits your needs
we don't design for you we design with you

Educational Clusters

A place for those who
think culture

A circuit of interconnected activities, workshops, seminars and courses

Technical Clusters

A place for those who
create culture

Informal spaces for designers and technologists to meet and exchange

Social Clusters

A place for the public to be part of the all other clusters

 Instead of going to people we bring people in

And love


We add a splash of love on top of everything

We love what we do, so we design with care and mastery

Alaa Albarazy
Architect . Urban Designer . XR Designer
Founder & CEO
Alaa is a creative technologist with an international background in architecture and urban design seeking to integrate emerging technologies into sensory design applications. He has worked on several projects that combine technology, art, and science through both theoretical research and practical experimentation.

Alaa's work addresses the new technologies of the 21st century, which have become a global language and are reshaping our world. " We are witnessing the birth of a new medium and we must embrace it".